I help your brand to be understood by AI and humans
I make brands visible in AI search. As an independent consultant, I pair 20 years in editorial and content, 17 of them as a brand copywriter, with daily GEO work, and I train teams to hold their own now that AI answer engines decide who gets cited.
At a glance
- Who
- Stefan von Gagern, owner of Redaktionsbüro von Gagern, an editorial services firm in Norderstedt, near Hamburg, Germany.
- Role
- Independent consultant, trainer, and speaker for Generative Engine Optimization (GEO) and AI-driven content strategy.
- Experience
- Twenty years in editorial and content, 17 of them as a brand copywriter. Hands-on GEO work since early 2025.
- Clients
- International brands including Adobe, Amazon, BMW, Deutsche Post, PayPal, Sage, Salesforce, and Ionos, plus midsize companies such as rpc (The Retail Performance Company, a joint venture of BMW Group and h&z).
- Highlights
- Author of a book for Stiftung Warentest, the German consumer testing organization ("Videos mit iPhone und iPad" [Videos with iPhone and iPad], 2016). Writes the first German-language LinkedIn newsletter about GEO (around 2,000 subscribers). Built Germany's first AI content marketing academy.
- Get in touch
- A free GEO check: one short call, booked online.
What does an AI + content consultant actually do?
I help B2B companies get cited when AI writes the answer. In practice that means GEO audits, strategy, implementation in sprints, and training so your team keeps GEO running after I leave. Clients range from midsize companies to global enterprises.
I bring journalistic craft together with technical depth, so a marketing or communications team can act on complex AI work this week.
GEO-Briefing: my LinkedIn newsletter
A LinkedIn newsletter about GEO and nothing else. More than 2,000 subscribers since the first issue. New issue every two weeks. Subscribe and read along.
→ Subscribe to GEO-Briefing on LinkedInLet's talk
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